Eastbourne’s Stars and Ice fundraising campaign got off to a flying start last week with local resident and businesswoman Judith Brown showing the way.
As owner of the Sheldon Hotel in Burlington Place, she’s already been asking visitors to donate £1 and now they’ve set up her own variation on the ice bucket Facebook campaign called the Stars and Ice challenge.
Judith asked her nominees to tell everyone about a song that is really irritating, make a donation to Eastbourne Stars and Ice Christmas Lights Campaign and then nominate at least one other person to do the same, spreading the word through Facebook.
Their song was Star Treking Across the Universe and Judith nominated the Mowbray Hotel where owners Darren and Laura Weir, who own the hotel, chose the annoying song Joe Pasquale’s I Know a Song That will get on Your Nerves, get on your nerves, get on your nerves.
Judith said, “It’s a great campaign and one that we should all get behind as Eastbourne needs a really good Christmas lights display.
“All the businesses are set to benefit from the lights so we should all be happy to get involved.
“Since moving here 18 months ago my family has been struck with the sense of community we have seen in the town and I’m proud to have been one of the earliest people to donate to the campaign.”
Christina Ewbank at the Eastbourne Chamber of Commerce said, “Our survey overwhelmingly said residents wanted a magical Christmas Light display so the plan is to increase the number of lights in the town centre from 4,000 to more than 60,000.
“Although the borough council has already bought half the lights but we need to raise another £20,000.
“Judith has come up with a brilliant idea and it just shows how resourceful Eastbourne can be. We need all the donations we can to impress Santa and make sure this is the best display ever.”
The fundraisers are now asking people to upload videos of themselves singing their irritating songs to the Eastbourne Stars and Ice Facebook page.