The number of children injured in road accidents sees a dramatic spike on Halloweâ€™en, according to new analysis.
As families prepare to head out trick or treating, crash data reveals that twice as many under-10s are injured on the road on October 31 than at any other time in the surrounding four-week period.
According to the analysis of data by Churchill Car Insurance, on average, road traffic incidents increase by 75 per cent compared to the rest of the month and forty-nine child pedestrians are involved in road traffic accidents on Halloweâ€™en, nearly twice the average number for the two weeks before and after. The data shows a second spike on November 5 â€“ Bonfire Night.
The analysis of data for 2013-16 also revealed the impact time of day has on the likelihood of a child pedestrian being hit by a vehicle.
On a standard day, nearly half (46 per cent) of all child pedestrian road accidents occur in the late afternoon (between 3pm and 6pm), which is likely to be a result of children leaving school. On Halloweâ€™en, however, the proportion of incidents between 3pm and 6pm falls to 31 per cent, with 47 per cent of children hit by a car taking place between 6pm and 9pm. On a normal day this would be 18 per cent.
Steve Barrett, head of car insurance at Churchill, said: â€œWhile it is important to remember that the overall number of accidents involving child pedestrians on Britainâ€™s roads is thankfully relatively low, this analysis shows that the relative risk they face during Halloweâ€™en and Bonfire Night does significantly increase.
â€œThe dangerous combination of a higher number of children on the roads, poor lighting and the clocks going back three days before Halloweâ€™en, means that drivers need to be extra vigilant this October 31. Halloweâ€™en is an exciting time for both children and parents, so we urge everybody to take extra care while trick-or-treating to avoid any accidents.â€