Tesco customers and staff in Eastbourne will be helping to find some of the 7,769 people in East Sussex who have undiagnosed Type 2 diabetes, as part of a major new charity partnership with Diabetes UK.
The campaign aims to create a healthier future for people affected by diabetes or those who are at risk of developing it.
As part of the partnership, launched in Eastbourne at Tesco in Lottbridge Drive, Tesco and Diabetes UK urged customers to be risk assessed for Type 2 diabetes.
According to a new analysis carried out by Diabetes UK and Tesco, about 7,769 people in East Sussex are thought to have undiagnosed Type 2 diabetes, a figure equivalent to around 33 per cent of the total number of people in East Sussex living with the condition.
Brian Message, store manager at Tesco Eastbourne said, “We’re really proud to be raising awareness and funds for Diabetes UK, especially as the number of people living with diabetes in East Sussex has risen so much over the last few years.
“Our colleagues and customers have always been really supportive when it comes to our charity partnerships, so hopefully we can make a big difference with Diabetes UK and help some of the people in East Sussex living with the condition.”
As well as promoting risk assessments, as part of the partnership with Diabetes UK, Tesco colleagues in East Sussex will be raising thousands of pounds that will help fund pioneering research into a vaccine for Type 1 diabetes – the type not linked to lifestyle or weight – that offers real hope for thousands of children and adults across the globe for a future without this type of the condition.
People in East Sussex can find out their risk of Type 2 diabetes by visiting Tesco pharmacies at both Eastbourne’s Lottbridge Drove and Hampden Park stores.