Teddy bear factory to open today

'Sir Winston' the teddy bear. SUS-140625-110759001
'Sir Winston' the teddy bear. SUS-140625-110759001

A teddy bear factory which will help boost charity funds is set to open its doors today (Friday) on Eastbourne Pier.

Sammy Morgan set up the Military Heroes Trust last year and is pleased the charity has achieved its first goal to open the factory on the Sussex coast. The former soldier dedicates her time to making military teddy bears for charity.

The factory will be a split shop and working manufacturing area which will display the history of teddy bears and will also be a supplier of vintage fabrics. From the factory they will run as a not-for-profit organisation and all of the profits will be donated at the end of each year to Military Heroes Trust, which will donate the cash to other registered charities.

To help raise their next target of £180k Sammy’s 6ft bear called ‘Sir Winston’ will be roaming the pier and Grand Parade to start collecting £1 coins for their ‘Just a £1 Challenge’. The £180k is for the charity Families’ Activity Breaks for bereaved military families.

People have the chance to visit the shop and sign up to their membership throughout the year and benefit from discounts and voucher offers and throughout the ‘Just a £1 challenge’ Sammy will give spot prizes to new members number 1000, 20,000 and 180,0000. People can book teddy bear parties and from July Sammy’s Bear Factory will stock their own range of ‘Stuff A Bear’ where a child can come along choose a 16” bear or cuddly soft animal and stuff it themselves using professional toy stuffing and make it their own with accessories.

Sammy said, “We’re absolutely over the moon to be able to reach our first target and for the shop to be open. It’s a good opportunity to show off what we do in front of the public and pave the way to raise the target of £2 million.”

The 48-year-old is also part of ambitious plans to see a new military museum open in the town in 2015. To find out more call 07769 668268 or visit the website: www.militaryheroestrading.org.uk