Age UK is encouraging Eastbourne to join in and help warm up Britain for Age UK’s Bobble Day on February 8.
Every winter as many as 25,000 older people die needlessly because of the cold – that’s around 200 preventable deaths a day.
Bobble Day will help to raise money to make winter warmer for older people who are suffering at this time of year as part of Age UK’s Spread the Warmth campaign.
To find out more about Age UK’s Bobble Day and the many fun ways people can get involved, visit www.ageuk.org.uk/bobbleday or call 020 3033 1725 for a fundraising pack.
People can share details and pictures of their warming antics on Facebook (www.facebook.com/ageuk) or on Twitter, using #BobbleDay.
People can make a donation simply by calling 0800 169 87 87 or visiting www.spreadthewarmth.org.uk.