The Cuckmere Community Bus is adopting a new trading name and launching a new website this week in a bid to make the buses more attractive to all sections of the community.
The volunteer-run company has provided bus services in and around the Cuckmere Valley since 1976, operating 363 days a year.
It runs services to and from Eastbourne, Hailsham, Lewes, Heathfield and Seaford as well as villages in the South Downs National Park and the Valley itself.
It also operates town bus services in Hailsham and Seaford and the popular summer-time weekend leisure service, The Cuckmere Valley Ramblerbus.
Director and organiser Philip Ayers said, “We are a well-known and trusted name providing bus services in areas beyond the reach of commercial companies, but our trading name needed to become more easily understood by the public at large.
“Often, intending passengers did not realise that they can use our services, thinking that they are only available for elderly or less agile passengers.
“However, we are there for everyone to use and we are adopting the name Cuckmere Buses to try to make that clearer to people.
“We also launched a new website on April 22 to coincide with the name change: www.cuckmerebuses.org.uk
“Nothing else will change – our company name remains as Cuckmere Community Bus Ltd., the buses, website and publicity have simply been rebranded.
“Passengers will continue to see the same friendly faces driving our buses.
“We have also made changes to some of our bus services and these take place from this week – full details appear in our new summer timetable booklet and area leaflets which are on the buses, in local council offices, libraries and Tourist Information Centres.”
The company has some 70 volunteers, but no paid employees, continues to attract people .
Anyone interested in volunteering – either to drive or in an administrative capacity – is invited to contact the company on 01323 870920 or 07802 305155. Or visit the website www.cuckmerebuses.org.uk or email firstname.lastname@example.org