The Trust will be renamed NHS East Sussex Downs and Weald.
Announcing the move at a trust board meeting, Lisa Compton, director of patient and public engagement and corporate affairs, said many people did not know what a primary care trust did.
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s the organisation which pays for most of the treatments and medicines given to patients in East Sussex, it should have a name reflecting its 'major NHS presence'.
Her report on the 'rebranding' stated, "This will better reflect our increasing role as the local leader of the NHS, as front-line commissioner of patient care and our need to play a greater public-facing role and engage our local populations."
Subject to more factfinding by the PCT's strategy and finance group, the PCT will make a slow transition to its new identity, with stationery and identity passes being replaced with the new name as they run out and a rolling programme of sign changes.
Signs still remain for the two Eastbourne Downs and Sussex Downs and Weald PCTs, which merged in October, 2006.
Ms Compton said the name change process, if done over a period of time, would be affordable and no external staff or consultants would be brought in.
A spokesman for the trust added, "We do not anticipate there being any major costs involved in the process. Any expenditure involved in rebranding will be covered by existing budgets and will take place over a sustained period of time as the need arises."
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